Clever collar.
Clear answers.
Pet Theory combines a smart collar with an easy-to-use app to learn your dog's everyday patterns and turn them into simple health and wellness insights.
Four senses. One quiet collar.
The collar quietly reads heart rate, body temperature, the temperature around your dog, and motion—and Pet Theory turns that into everyday insights about your dog's heart, activity, sleep, and recovery.
Body Temperature is your dog. Ambient Temperature is the world around them.
Raw hardware signals translate directly into clean, actionable health insights.
From paw to phone, automatically.
A quick Bluetooth handshake connects the collar to your Wi-Fi during setup. After that, Pet Theory processes everything the collar senses and presents it simply, right in the app.
1. Dog
Everyday walks, happy zoomies, deep naps, and resting vitals.
2. Smart Collar
Continuously samples Heart Rate, Body Temp, Ambient Temp, and Motion.
3. Wi-Fi Sync
Bluetooth handshake during onboarding connects directly to home Wi-Fi.
4. Cloud Engine
Secure end-to-end encryption processes patterns against personal baselines.
5. Pet Theory App
Calculates the unified Health Score, activity metrics, and restful sleep trends.
6. Insights & Alerts
Clear daily trends, exportable vet reports, and non-alarmist notifications.
Sensed quietly. Delivered instantly.
Your collar doesn't need constant phone tethering. It gathers raw biological signals, syncs whenever in Wi-Fi range, and delivers instant, warm answers to your phone.
The learning never really stops.
Every dog is different, so Pet Theory spends the first 14 days learning what's normal for yours. After that, it doesn't clock out—it keeps comparing every new day to your dog's own history, so what's normal for them stays current for life.
Resting vitals, active play periods, and nightly sleep depth are mapped.
Learning Buddy's Normal: Day 1 of 14
Pet Theory is quietly gathering Buddy's individual vitals to build an accurate personal baseline rather than relying on generic breed estimates.
Your dog's whole day, one glance away.
Simple at first glance. Tap anywhere on the phone mockup to explore the detail behind each screen.
Overall Health Score & key vitals in one place.
Glanceable overview of resting vitals, active play minutes, and sleep depth.
You never face dense graphs unless you ask for them. Every screen presents the essential answer first.
A quiet nudge, not a siren.
When Pet Theory notices a meaningful change, it lets you know clearly, and without alarm.
Their story, whenever you check in.
Weekly, monthly, and when something meaningful happens—an abnormal report, each answering a different question about your dog's health.
Weekly Health Report
Steady vitals & consistent activity
Weekly Health Report
Buddy maintained an optimal 92 Health Score with 28 km logged across morning walks and stable resting heart rates throughout.
Instead of trying to remember how your dog was doing three weeks ago, you have continuous biometric records ready to share.
Notice gradual patterns—such as stamina improvement or slower cooldown times—long before they become obvious to the naked eye.
Compare. Ask. Understand—instantly.
See how your dog compares to their own normal—or, when there's enough data, to similar dogs. And when you just want the short version, ask.
Compare My Dog
Choose between personal baseline tracking or anonymized peer benchmarks.
Pet Theory AI
Ask a plain-language question about Buddy and get an immediate, warm synthesis.
Simple as that.
Collar collects → Pet Theory learns → App explains.
The collar collects heart rate, temperature, and motion quietly in the background.
Pet Theory understands their unique 14-day patterns and never stops refining.
The app turns raw sensor numbers into simple, glanceable daily health insights.
See alerts, long-term trends, and veterinary reports whenever you check in.
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